Four More Questions You Should Expect from a Designer

You will likely have a lot of questions for your prospective web designer or web design company. In your eagerness to get your new website off the ground, you may mistake silence for understand. Don’t.

A good designer will have many questions for you as well. We’ve covered a few of them previously, but let’s look at a few more things a designer should ask of you, the client.

What features do you want your website to have?

It’s important to know what functionality you expect from your site before your web design firm begins work. Do you need ecommerce capability? What about a blog? There are myriad features you may want, and some others you may not realize you need. There may be still others your site doesn’t require. By getting a feel for what you expect and what you want your site to do, your web designer can better deliver on those goals.

What are your competitors’ websites?

A critical aspect of website planning is competitive analysis. You may think you have all the right ideas about what your website should be and how it should behave, but you’re probably missing something. Examining the sites of your competition will help weed out the bad ideas, and may give your web designer inspiration to do something better than the other guy or gal.

What websites do you like? Why?

Your company’s website is a reflection on you. You may have built your business from the ground up, and your site should be no different. Your personal preferences help drive business decisions like what clients or vendors you will work with, what products you will or will not carry, and so on. Your taste in websites can help your web designer realize your vision.

What is the deadline and budget?

Leaving a design project open-ended with regard to time and money is a costly mistake.  You may have business goals that depend on your new site, such as launching a new product or service, or an accompanying advertising campaign with which your new website should be coordinated. Establishing timelines and budget help keep your web design project on track, and prevent cost overruns.